Marijuana firm Caliva closes $75 million funding with assist from NFL great Joe Montana

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Caliva, a vertically integrated cannabis company based in California, closed its first round of funding, snagging $75 million the firm will use to expand its product offerings as well as its retail footprint in the Golden State.

Former Yahoo CEO Carol Bartz and Super Bowl Most Valuable Player and Hall of Fame quarterback Joe Montana were among those participating in the funding. Bartz will serve on Caliva’s board.

The company said in a news release it will use the money to

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